About
OUR STORY
Our story began with the vision of my grandmother, who turned her home into a haven of beauty, lovingly styling hair for friends and family with unmatched care. Her passion for hair care and community formed the bedrock of our multi-generational business.
I am proud to uphold her legacy by crafting a hair care line that honors and nurtures locs, twists, and natural hair. Each product is painstakingly formulated with the same dedication and natural ingredients she cherished, ensuring we celebrate her memory while empowering today’s generation to embrace their natural beauty with confidence.
MEET OUR FOUNDER
Meet the powerhouse behind our hair care revolution! Dimykael Williams is a vibrant Black business owner and mom of three, she effortlessly juggles family life and her thriving salon with flair.
Armed with a bachelor's degree in business and a passion for all things beauty, she’s an esthetician obsessed with creating top-notch products for locs, twists, and natural hair.
Her mission is to transform loc care with natural goodness. Get ready to fall in love with your hair all over again, thanks to her unstoppable drive and contagious enthusiasm!
GRANDMA'S LEGACY
In my mirror, I find your face,
A reflection of strength, wrapped in grace.
With strength unspoken, you made a way,
Creating a legacy that will always stay.
Today I stand in the industry you knew,
With each accomplishment, I honor you.
For in your shadow, a garden did grow,
And through your spirit, my passions flow.
My inspiration, my eternal muse,
Your legacy lives in all that I choose.
I'll follow your path, your love, your light,
Now in my hands, your dreams take flight,
Grandmother my love, in me you live,
In every touch, in all I give.
Proud you'd be of what I've done,
For in my mirror, we are one.
Merian Merie
6/15/44-9/27/95